Created in 1986 by Yuki Ito, the Japanese fishing brand MEGABASS specializes in the manufacture of lures. The objective of the MEGABASS brand is to offer very high-end products and to represent, through the quality of manufacture of its equipment, the passion of Japanese culture for fishing. Always innovating, MEGABASS has developed very realistic lures and mechanisms that produce impressive swimming actions, making these lures very effective weapons for the lure fisherman.