100% made in USA! Effective and very affordable, the YUM soft lures are 100% made in the United States. Enriched with ultra-powerful natural attractants, all YUM lures are designed to offer maximum attractiveness to all predators - both in freshwater and sea. With a wide range encompassing shads, grubs, finess and craws, YUM meets all the needs encountered by fishermen. Some lures from the brand have even become legendary. Thus, by allowing American competitor Jason Christie to reach the highest levels of the famous Bass Master, the YUM PULSE has achieved considerable success worldwide. Using the very latest production technologies and having constant quality control, YUM soft lures are the typical example of American effectiveness!
